nixsight

This is… interesting…

In a first for mainstream pop music, Yahoo! will sell Jesse McCartney’s new album “Right Where You Want Me,” from Disney-owned Hollywood Records, in the unprotected MP3 format.

I’m tempted to think that I’m missing some cynical angle here, and never having heard of Jesse McCartney, I suppose there is the fact that being the “first” to do something is always good publicity, but they seem to be making all the right noises…

“We’re trying to be realistic,” said Ken Bunt, senior VP of marketing at Hollywood Records. “Jesse’s single is already online and we haven’t put it out. Piracy happens regardless of what we do. So we’re going to see how Jesse’s album goes (as an MP3) and then decide on others going forward.”

Might be interesting to see how this one pans out…